Customized Insurance Agency Newsletters, Content, and Marketing
for Insurance Agencies & Industry Partners

Easily communicate your message with minimum time and effort on your part with our Insurance Newsletters.
InsuranceNewsletters.com Helps Insurance Agencies and Brokerages Retain Clients, Attract New Customers. Services Include:
Customized Insurance Newsletters
A customized newsletter is well received by clients and warm prospects. It helps personalize your agency, most especially in the age of the internet when there is less personal interaction between the agency and the client. Your newsletter will provide them with useful advice and make them aware of changes and risks that are evolving which may affect them. Our newsletter tool lets you:
- Submit a custom greeting or announcement
- Choose from 4,000 articles
- Modify content for your agency’s needs
- Submit your own articles (editing available)
- Submit your agency photos and logo
- Keep your clients up to date on agency changes, new services.
Content, Social Media Management
If you are looking for content for your insurance agency’s or brokerage’s web page or social media pages, InsuranceNewsletters.com is here to help.
You can purchase a content subscription that allows you unlimited article downloads throughout the year to use on your company’s blog or communications with clients. Our articles are informative and designed to educate your clients, but without bogging them down with industry jargon.
InsuranceNewsletters can manage your social media and blog, posting timely new articles once or twice a week.
Marketing Mailers
Expertly-designed marketing mailers bring awareness to:
- Multi-policy discounts
- The need for an umbrella policy
- Other lines offered by your agency
- When a policy needs to be renewed or reviewed
- Announcing a new team member or new services
Our professional marketing team will create ad copy designed to get maximum attention from the recipient and to initiate a call to your agency. We will work with you to ensure branding continuity by using your logo and any photos unique to your agency’s brand. We offer print and mail services for postcards and other marketing material.
Why Market to Existing Clients and Prospects?
Reaching out to your existing clients is absolutely the “best bang for the buck” when it comes to agency marketing. And it’s much easier to convert warm prospects who you’ve had contact with into clients and policies than it is to convert cold prospects. Our cost-effective services help you:
- Cross sell to existing clients
- Get quality referrals
- Increase retention
- Warm up prospects
- Boost your website rankings
- Get you noticed on social media
Insurance agencies need a newsletter that provides their clients with news they can use to better understand their insurance and the trends affecting their coverage.
Articles for any type of insurance agency:
- Personal Lines
- Commercial Lines
- Employee Benefits
- Personal Planning (life, health, long-term care insurance, Medicare, real estate, financial planning)
What articles cover:
- Current trends affecting risk and insurance
- Coverage of legal and regulatory changes
- Loss control and prevention
- Primers and how-to articles
- Reminder articles on deadlines and impending changes
Article & Content Library
Don't Forget These Overlooked Tax Deductions
Nobody wants to pay the IRS more than they owe, yet Americans regularly do it because they fail to take tax deductions for which they are eligible.
While there are many ways you can deduct expenses, like the interest you pay on your home mortgage, there are some deductions you may have overlooked. Here's a look at the five most common oversights.
Is Your Life Insurance Policy on Track?
Few things are as important as ensuring that your heirs will be in good financial shape should you die unexpectedly.
Life insurance and the death benefit it pays out is critical for achieving that financial shape — albeit one that is often avoided because it elicits undesirable emotions. Because of the unwelcome emotional component, some people opt not to review their life insurance policy, but it should not be something you merely buy and then forget about.
Starting Later: How Deferred Income Annuities Work
A deferred income annuity, or DIA, provides a guaranteed stream of income for as long as you live — starting at some future date. They're not investment products.
They are contracts with an insurance company. You contribute money now and receive guaranteed lifetime income starting at a date that you select.
How does a DIA work in a retirement portfolio?
Five Ways to Protect Your Retirement Against Inflation
Inflation suddenly spiked sharply in April 2021, reaching 3.4% on an annualized basis. If sustained over a year, that would be more than twice the average inflation rate over the last decade and a half.
If you're close to retirement age, that rate of inflation is enough cut your spending power in half during your lifetime. It's therefore a real threat to your lifestyle in retirement.
This item highlights five moves you can make to help protect yourself against inflation.
Compliance Alert: New Law Expands Protected Paid, Unpaid Leave
California employers have new compliance challenges because of a law that further broadens the circumstances under which employees can take protected paid and unpaid leave.
AB 406, which took effect Oct. 1, 2025, expands on last year's revisions to the state's paid sick and safe time and crime-victim leave laws, adding new categories of protected absences that cross multiple statutes — and increasing the complexity of managing employee leave. Here's what you need to know.
Preparing a 'Go-Bag' in Case of Disaster
As natural catastrophes continue growing in number and severity, everybody should be prepared for quick evacuation in case of emergency. Even if you don't live in an area known for natural disasters, you should always be prepared in case you have to make a sudden evacuation.
While there is only so much planning we can do for this type of event, at the very least you should consider packing a "go-bag" of emergency supplies that can help keep you safe while finding a place to retreat to. Here's what you should pack in it.
10 HR Mistakes that Can Cost Your Business Plenty
The most common lawsuits that businesses face are those filed by employees. But what many managers fail to realize is that if they act early when receiving complaints and institute strict workplace guidelines that minimize the chance of making employees disgruntled, they can avoid costly lawsuits.
Often these suits stem from mistakes that company management makes. Here's what you should avoid doing.
Preventing Substance Abuse in the Workplace
Research by the U.S. Department of Labor shows that between 10% and 20% of the nation's workers who die on the job test positive for alcohol or other drugs.
The same research shows that industries with the highest rates of drug use are the most physically dangerous and involve the operation of machinery, such as construction, mining, manufacturing and wholesale. With this in mind, employers need to know all of the tools available to them to ensure a drug- and alcohol-free workplace.
New AI-in-Hiring Rules Are in Effect: What You Need to Know
Starting Oct. 1, 2025, any California employer that uses artificial intelligence and other automated tools in recruiting, hiring, promotion and related human resources decisions will have to ensure that the tools don't discriminate against protected classes.
If your firm uses AI or another data-driven system in hiring, you'll want to beef up record-keeping and set testing procedures to ensure that the tools you use comply with the new regulations.
State Awards $8.6 Million to Local D.A.s to Combat Wage Theft
California's Labor Commissioner has awarded $8.6 million in grants to 16 local prosecutors' offices to strengthen investigations and prosecutions against employers accused of wage theft and other labor law violations.
The grant funds are part of a dedicated effort by the state to combat wage theft, which can include not paying workers for hours worked, failing to pay overtime when it's due or underpaying workers. Did prosecutors in your area receive funds and have you checked your payroll records to ensure you are complying with state and local laws?
Title Inflation Backfires as Workers See Through Hollow Promotions
A new study has found that nine out of 10 workers believe companies use inflated job titles to create the illusion of advancement without offering real promotions or pay increases.
The report by the online employment assistance website MyPerfectResume.com, based on a survey of 1,000 U.S. employees, found that most workers think employers engage in title inflation to placate them rather than offering genuine career progress.
Burnout, Health Issues Spike When Workers Cover for Long-Term Leave
As employee leave requests surge nationwide, new research reveals a growing strain on workers forced to fill in for their colleagues and take on their workload.
According to the study, burnout and health problems sharply increase among employees who cover for colleagues on extended leave. The lesson for employers: Don't saddle another employee with all the absent worker's tasks, and develop a plan to deal with the workload minus one worker.
Our Blog
- Increase Sales and Retention with an Agency NewsletterYou probably don’t realize just how valuable your insurance newsletter is when it comes to prospecting, account rounding, identifying coverage gaps, client retention and referrals. Let’s look at each stage to get an idea of… Read More Increase Sales and Retention with an Agency Newsletter
- Harness the Power of Newsletters as Effective Marketing ToolsAre you looking for a meaningful way to connect with clients and prospects? Recent studies shed light on how e-mail newsletters and print newsletters perform as marketing and communication tools. A 2024 article in Forbes… Read More Harness the Power of Newsletters as Effective Marketing Tools
- Newsletter-Sending Tips to Avoid Spam FiltersSpam filters are heaven-sent for those who regularly use e-mail, but they can be a persistent headache to insurance agents and brokers who send newsletters to their clients. While spam filters protect users from dangerous… Read More Newsletter-Sending Tips to Avoid Spam Filters







