Customized Insurance Agency Newsletters, Content, and Marketing
for Insurance Agencies & Industry Partners

Easily communicate your message with minimum time and effort on your part with our Insurance Newsletters.
InsuranceNewsletters.com Helps Insurance Agencies and Brokerages Retain Clients, Attract New Customers. Services Include:
Customized Insurance Newsletters
A customized newsletter is well received by clients and warm prospects. It helps personalize your agency, most especially in the age of the internet when there is less personal interaction between the agency and the client. Your newsletter will provide them with useful advice and make them aware of changes and risks that are evolving which may affect them. Our newsletter tool lets you:
- Submit a custom greeting or announcement
- Choose from 4,000 articles
- Modify content for your agency’s needs
- Submit your own articles (editing available)
- Submit your agency photos and logo
- Keep your clients up to date on agency changes, new services.
Content, Social Media Management
If you are looking for content for your insurance agency’s or brokerage’s web page or social media pages, InsuranceNewsletters.com is here to help.
You can purchase a content subscription that allows you unlimited article downloads throughout the year to use on your company’s blog or communications with clients. Our articles are informative and designed to educate your clients, but without bogging them down with industry jargon.
InsuranceNewsletters can manage your social media and blog, posting timely new articles once or twice a week.
Marketing Mailers
Expertly-designed marketing mailers bring awareness to:
- Multi-policy discounts
- The need for an umbrella policy
- Other lines offered by your agency
- When a policy needs to be renewed or reviewed
- Announcing a new team member or new services
Our professional marketing team will create ad copy designed to get maximum attention from the recipient and to initiate a call to your agency. We will work with you to ensure branding continuity by using your logo and any photos unique to your agency’s brand. We offer print and mail services for postcards and other marketing material.
Why Market to Existing Clients and Prospects?
Reaching out to your existing clients is absolutely the “best bang for the buck” when it comes to agency marketing. And it’s much easier to convert warm prospects who you’ve had contact with into clients and policies than it is to convert cold prospects. Our cost-effective services help you:
- Cross sell to existing clients
- Get quality referrals
- Increase retention
- Warm up prospects
- Boost your website rankings
- Get you noticed on social media
Insurance agencies need a newsletter that provides their clients with news they can use to better understand their insurance and the trends affecting their coverage.
Articles for any type of insurance agency:
- Personal Lines
- Commercial Lines
- Employee Benefits
- Personal Planning (life, health, long-term care insurance, Medicare, real estate, financial planning)
What articles cover:
- Current trends affecting risk and insurance
- Coverage of legal and regulatory changes
- Loss control and prevention
- Primers and how-to articles
- Reminder articles on deadlines and impending changes
Article & Content Library
Be Extra Careful Driving in Work Zones
Some of the riskiest locations for roadway collisions are work zones, as they often result in changes in traffic patterns and right of way, along with workers present and large commercial vehicles on the scene.
Work zone accidents accounted for 899 people dying in 2023 and the numbers keep rising. Driving in and into a road work zone requires special care and attention. Here's what you should know so you don't become a statistic.
Large Trucks Account for a Third of Work Zone Accidents
Some of the riskiest locations for roadway collisions are work zones, as they often result in changes in traffic patterns and right of way, along with workers present and large commercial vehicles on the scene.
And large trucks account for 33% of all fatal accidents in work zones. You need to make sure your drivers are trained in negotiating work zone conditions as well as how to avoid the most common accidents they may be involved with.
When Sewage Comes Back: A Costly Homeowner's Nightmare
Few homeowner nightmares compare to sewage backing up through a toilet, shower or basement floor drain.
Beyond the mess and health concerns, sewer backup events can cause extensive damage to flooring, drywall, furniture and personal belongings — and many homeowners are shocked to learn that their standard homeowner's insurance policy typically does not cover the loss.
Top 8 Reasons Why Homes Catch Fire and How to Prevent Them
Fires are the most common claim for homeowners and they can start in a variety of ways.
The causes of these fires range from food left unattended on the stove to candles left burning. A majority of these fires are preventable with some forethought and care to minimize the risks. Here are the eight most common causes of house fires and how to prevent fires from starting.
Five Tips for a Safer New Year for Your Family
As we ring in the New Year, one of your resolutions for the year should be to improve safety for you and your family.
There are many things we can all do better in terms of ensuring that we are safe and that our home and valuables are protected.
This year we offer up these five actions you can take to reduce the chances of one of your family members or a house guest getting hurt, and to see your possessions are well protected.
Model Law Could Spur States to Rein in Prior Authorization
A new model law adopted by the executive committee of the National Council of Insurance Legislators could spur more states to adopt legislation to regulate health insurers' use of prior authorization.
While prior authorization remains an important tool for managing utilization and costs, insurers' rules are often opaque, which leads to confusion and frustration among patients who have been denied or experienced delayed care. As a result, lawmakers in many states are looking for guardrails that improve transparency and predictability without dismantling the process altogether.
How Medigap Extends Coverage for Hospital Care
One of the biggest challenges as we age is the prospect of having to spend days, weeks, months or even years in a hospital.
If you're enrolled in Medicare Part A (hospital coverage) it can help foot the bill for the first 60 days, but far less in the following 30 days, and after that you will pay full price out of pocket. Also, the number of days in the hospital that Medicare will cover over your lifetime is capped and once you burn through those days, you are on your own for the costs.
'Stealth' Health Plan Cost Drivers Employers Can't Ignore
As employers face rapidly rising health insurance costs for their employees, industry pundits are increasingly urging benefit leaders to confront "stealth" cost drivers that quietly inflate spending year after year.
While headline issues like premium increases draw the most attention, some of the most meaningful opportunities to control costs lie in areas that are often underinvested or poorly integrated into benefit strategies.
Seven Tips for Avoiding High Medical Bills
When people sign up for a new health insurance plan, be that an employer-sponsored plan or one purchased on the Affordable Care Act (ACA) exchange, they can often be confused about when coverage starts, what is covered and whether they have to share in the costs of a medical procedure.
Here are tips on avoiding the most common billing issues that arise and how to avoid paying more than necessary.
Get ACA Reporting Right and Avoid Fines
Employers face a familiar but unforgiving task each winter: reporting their group health coverage details to the IRS. With key Affordable Care Act filing deadlines falling in early 2026, employers with 50 or more full-time equivalent employees should already be reviewing records, reconciling data and preparing required forms to avoid penalties.
ACA reporting is largely about accuracy and timing, and problems often stem from waiting too long to pull information together. Here's how to get it right and avoid penalties.
Four Steps to Minimize Estate Taxes
The IRS imposes an estate tax on any amounts over an exemption of $15 million per individual. For married couples, the exemption amount is effectively $30 million with proper planning. If your heirs inherit more than that, the top tax rate is as high as 40% on assets they may receive after you die.
That can be a painful tax bill for your heirs — especially if your assets are illiquid, because they may be forced to borrow money to pay the estate tax or sell assets at fire sale prices.
If you believe estate tax may apply after your death, you can take steps now to minimize your heirs' exposure to estate taxes.
Understanding the Difference between Annuity, Bond and CD Ladders
One great way of creating a gradually disbursing retirement benefit while still keeping the long-term savings portion of your money conservatively invested is to create a bond, annuity or CD ladder.
These ladders are separate investment instruments with varying maturity dates that allow you to take advantage of long-term savings rates while still making sure that some of your money is readily liquid when you need it. Here's how each one works and how you can benefit.
Our Blog
- Increase Sales and Retention with an Agency NewsletterYou probably don’t realize just how valuable your insurance newsletter is when it comes to prospecting, account rounding, identifying coverage gaps, client retention and referrals. Let’s look at each stage to get an idea of… Read More Increase Sales and Retention with an Agency Newsletter
- Harness the Power of Newsletters as Effective Marketing ToolsAre you looking for a meaningful way to connect with clients and prospects? Recent studies shed light on how e-mail newsletters and print newsletters perform as marketing and communication tools. A 2024 article in Forbes… Read More Harness the Power of Newsletters as Effective Marketing Tools
- Newsletter-Sending Tips to Avoid Spam FiltersSpam filters are heaven-sent for those who regularly use e-mail, but they can be a persistent headache to insurance agents and brokers who send newsletters to their clients. While spam filters protect users from dangerous… Read More Newsletter-Sending Tips to Avoid Spam Filters







