Customized Insurance Agency Newsletters, Content, and Marketing
for Insurance Agencies & Industry Partners

Easily communicate your message with minimum time and effort on your part with our Insurance Newsletters.
InsuranceNewsletters.com Helps Insurance Agencies and Brokerages Retain Clients, Attract New Customers. Services Include:
Customized Insurance Newsletters
A customized newsletter is well received by clients and warm prospects. It helps personalize your agency, most especially in the age of the internet when there is less personal interaction between the agency and the client. Your newsletter will provide them with useful advice and make them aware of changes and risks that are evolving which may affect them. Our newsletter tool lets you:
- Submit a custom greeting or announcement
- Choose from 4,000 articles
- Modify content for your agency’s needs
- Submit your own articles (editing available)
- Submit your agency photos and logo
- Keep your clients up to date on agency changes, new services.
Content, Social Media Management
If you are looking for content for your insurance agency’s or brokerage’s web page or social media pages, InsuranceNewsletters.com is here to help.
You can purchase a content subscription that allows you unlimited article downloads throughout the year to use on your company’s blog or communications with clients. Our articles are informative and designed to educate your clients, but without bogging them down with industry jargon.
InsuranceNewsletters can manage your social media and blog, posting timely new articles once or twice a week.
Marketing Mailers
Expertly-designed marketing mailers bring awareness to:
- Multi-policy discounts
- The need for an umbrella policy
- Other lines offered by your agency
- When a policy needs to be renewed or reviewed
- Announcing a new team member or new services
Our professional marketing team will create ad copy designed to get maximum attention from the recipient and to initiate a call to your agency. We will work with you to ensure branding continuity by using your logo and any photos unique to your agency’s brand. We offer print and mail services for postcards and other marketing material.
Why Market to Existing Clients and Prospects?
Reaching out to your existing clients is absolutely the “best bang for the buck” when it comes to agency marketing. And it’s much easier to convert warm prospects who you’ve had contact with into clients and policies than it is to convert cold prospects. Our cost-effective services help you:
- Cross sell to existing clients
- Get quality referrals
- Increase retention
- Warm up prospects
- Boost your website rankings
- Get you noticed on social media
Insurance agencies need a newsletter that provides their clients with news they can use to better understand their insurance and the trends affecting their coverage.
Articles for any type of insurance agency:
- Personal Lines
- Commercial Lines
- Employee Benefits
- Personal Planning (life, health, long-term care insurance, Medicare, real estate, financial planning)
What articles cover:
- Current trends affecting risk and insurance
- Coverage of legal and regulatory changes
- Loss control and prevention
- Primers and how-to articles
- Reminder articles on deadlines and impending changes
Article & Content Library
IIHS to Add Speed and DUI Tech to Top Car Safety Awards
Starting in 2027, cars will need anti-speeding technology to qualify for the Insurance Institute for Highway Safety's (IIHS) coveted Top Safety Pick+ award, an honor given to the safest cars on the road. And by 2030, they'll also need built-in systems that detect impaired driving to be eligible for the award.
Here's a look at these new standards and how they could go a long way towards reducing roadway deaths.
Workplace Incivility, Violence Costing Businesses Billions
American workplaces are facing a growing civility crisis that is costing companies dearly.
According to new research from the Society for Human Resource Management, rudeness and discourteous behavior are costing U.S. businesses an estimated $2.1 billion every day in lost productivity, absenteeism and disengagement. The problem doesn't stop at rudeness: a separate study shows a sharp rise in workplace violence, suggesting that incivility and more serious misconduct are increasingly intertwined.
Is It Ever Too Late for Life Insurance?
Many people think life insurance is only for the young. They believe that life insurance is a tool best used by newlyweds with mortgages, parents of young children, and spouses who are both employed.
But what does that mean for seniors? Does that mean retirees have no need for life insurance? The answer to that question depends on your family's needs as well as your financial picture upon retirement.
Understanding Medicare's Three-Day Rule for Skilled Nursing Care
Medicare can be complex, and one of the rules that often surprises seniors is a rule that determines whether your care in a skilled nursing facility will be covered by Medicare or left for you to pay.
This rule is crucial if you need skilled nursing care after a medical event. Here's what you need to know.
Medicare's Coverage of Telehealth Set to End Sept. 30
When the COVID-19 pandemic struck, Medicare expanded coverage for telehealth visits so seniors could see their doctors without leaving home.
Those rules were only meant to be temporary, but Congress has extended them several times since then. The current extension is set to end Sept. 30, 2025. If lawmakers fail to act again, many of the telehealth benefits seniors have grown used to could disappear.
Medicare Still Covers COVID-19, RSV, Other Vaccines
Medicare provides full coverage for a wide range of vaccines recommended for older adults.
But recent confusion around the latest COVID-19 shot has left some seniors wondering what's covered and what to do if they are turned away at the pharmacy.
Take Advantage of Open Enrollment!
Are you in the best available Medicare plan for your situation? For many Medicare beneficiaries, the answer is no — and that can be a costly mistake. Take advantage of Annual Open Enrollment to review the plan you are in now and if there are better options like a new or other Medicare Advantage Plan or Part D drug plan
FTC Moves to Vacate Rule Banning Non-compete Agreements
The Federal Trade Commission has announced that it plans to vacate a Biden-era regulation banning non-compete agreements, a rule that had been put on hold by two courts shortly after it took effect in 2024.
As part of the FTC's move, the Department of Justice announced that it would abandon its defense in those cases. Despite the move, the FTC will continue to regulate the use of noncompetes and take action against employers who use them onerously. If you use noncompetes, you'll want to read this.
New CMS Guidance Expands Access to Catastrophic Health Insurance
Under new federal guidance released early in September, starting with the 2026 plan year, more Americans will be able to buy catastrophic health insurance that features ultra-low premiums in exchange for ultra-high deductibles.
The Centers for Medicare & Medicaid Services announced that it will loosen the rules that govern who qualifies for these low-premium, high-deductible plans ahead of
the expiration of enhanced Affordable Care Act subsidies at the end of 2025. Here's how the new guidance expands eligibility to more people.
Ballot Initiative Seeks Repeal of Prop. 103, Overhaul of Insurance Regulations
An insurance agent has filed papers with the state of California to qualify an initiative for the 2026 election that would repeal Proposition 103, a landmark insurance measure that has tightly regulated property and auto insurance rates since 1989.
The long-shot effort, which still has a big hill to climb, would likely increase prices but also coverage options if successful. Here's what's going on.
New Rules May Coax More Insurers Back into California Market
In an effort to bring more insurers back into California's homeowner's and commercial property insurance market, the state Department of Insurance (DOI) has approved a system that will allow insurers to use forward-looking wildfire risk models to price policies in areas susceptible to wildfires.
The DOI hopes this and other measures it's been taking, will provide some relief to businesses and homeowners in high-risk areas. Up until this point, insurers have been barred from using risk models that predict future wildfire claims costs and instead have been forced to use historical data.
Here's how this change may affect your coverage or ability to secure coverage, particularly if you live in an area with wildfire exposure.
What Contractors Should Know About Insurers' Financial Ratings
Contractors should be interested in the financial ratings and solvency measures of their insurance companies to protect themselves from breach of contracts if their insurer suddenly runs into financial problems.
For starters, contract owners often require contractors to purchase their insurance from companies that have a specific rating as a minimum standard. The owners want to ensure that the carrier its contractors use have the financial wherewithal to pay claims that may arise.
Our Blog
- Increase Sales and Retention with an Agency NewsletterYou probably don’t realize just how valuable your insurance newsletter is when it comes to prospecting, account rounding, identifying coverage gaps, client retention and referrals. Let’s look at each stage to get an idea of… Read More Increase Sales and Retention with an Agency Newsletter
- Harness the Power of Newsletters as Effective Marketing ToolsAre you looking for a meaningful way to connect with clients and prospects? Recent studies shed light on how e-mail newsletters and print newsletters perform as marketing and communication tools. A 2024 article in Forbes… Read More Harness the Power of Newsletters as Effective Marketing Tools
- Newsletter-Sending Tips to Avoid Spam FiltersSpam filters are heaven-sent for those who regularly use e-mail, but they can be a persistent headache to insurance agents and brokers who send newsletters to their clients. While spam filters protect users from dangerous… Read More Newsletter-Sending Tips to Avoid Spam Filters