Customized Client Insurance Newsletters, Content, and Marketing Services

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Insurance Newsletters templates

Easily communicate your message with minimum time and effort on your part with our Insurance Newsletters.

Marketing solutions created by insurance professionals for insurance agencies.

Customized Insurance Newsletters Solutions

A customized newsletter is well received by clients and warm prospects. It helps personalize your agency, most especially in the age of the internet when there is less personal interaction between the agency and the client. Your newsletter will provide them with useful advice and make them aware of changes and risks that are evolving which may affect them. Our newsletter tool lets you:

  • Submit a custom greeting or announcement
  • Choose from 4,000 articles
  • Modify content for your agency’s needs
  • Submit your own articles (editing available)
  • Submit your agency photos and logo
  • Keep your clients up to date on agency changes, new services.

Social Media Integration

Newsletters Feed into these Social Media Platforms:

  • Facebook
  • LinkedIn
  • Twitter

In addition to having your newsletter sent via email, get more mileage through our social media feeds.

Cross selling and referrals are so important. Reaching out to everyone via every medium available is the key to up-selling to current accounts and getting quality referrals.

Marketing Mailers

Expertly-designed marketing mailers bring awareness to:

  • Multi-policy discounts
  • The need for an umbrella policy
  • Other lines offered by your agency
  • When a policy needs to be renewed or reviewed
  • Announcing a new team member or new services

Our professional marketing team will create ad copy designed to get maximum attention from the recipient and to initiate a call to your agency. We will work with you to ensure branding continuity by using your logo and any photos unique to your agency’s brand. We offer print and mail services for postcards and other marketing material.

Why Market to Existing Clients and Prospects?

Reaching out to your existing clients is absolutely the “best bang for the buck” when it comes to agency marketing. And it’s much easier to convert warm prospects who you’ve had contact with into clients and policies than it is to convert cold prospects. Our cost-effective services help you:

  • Cross sell to existing clients
  • Get quality referrals
  • Increase retention
  • Warm up prospects
  • Boost your website rankings
  • Get you noticed on social media

4,000+ articles on nearly every insurance subject

  • Current trends affecting risk and insurance
  • Coverage of legal and regulatory changes
  • Loss control and prevention
  • Primers and how-to articles
  • Reminder articles on deadlines and impending changes

We cover these Lines of Insurance and Financial Planning:

  • Personal Lines
  • Commercial Lines
  • Employee Benefits
  • Personal Planning (life, health, long-term care insurance, Medicare, real estate, financial planning)
Insurance newsletters articles

Article & Content Library

Employment Liability Threat Grows; What to Watch Out for

One of the biggest lawsuit threats businesses face is from their own employees. Any company with staff — be that one or 500 — can be sued, and even if the case never goes to court, it can create a significant burden for your business.

To best protect your company from these types of claims, and more, you need to learn how to identify potential claims, avoid practices that can expose you to litigation, and create formal polices for your personnel and management.

FTC Moves to Ban Non-Compete Agreements

Businesses have used non-compete agreements, with varying degrees of success, for years, but the end may be near for these contracts. On Jan. 5, 2023, the U.S. Federal Trade Commission proposed a regulation that would prohibit the use of most non-compete agreements.

Arguing that they interfere with the proper functioning of labor markets, suppress wages and reduce productivity, the FTC proposed a set of rules that would greatly change the playing field for employers and employees alike.

Take Extra Steps When Driving in Winter Conditions

While winter can bring beauty and may be exciting for children who enjoy sledding and other outdoor fun in the snow, for drivers it can turn a routine trip into a treacherous journey.

Snowy and icy conditions can make for difficult driving and it's important that you are prepared and on the ball when you hit the road. That includes understanding how to drive in these difficult conditions, but also ensuring your vehicle is up to the task.

More Big Rigs Phased Out as More Regulations Loom

Starting Jan. 1 of this year, heavy duty diesel trucks and buses built prior to 2010 and weighing more than 14,000 pounds are banned from operating in California.

The new rule is part of phased-in California Air Resources Board regulations that aim to reduce emissions from diesel trucks and buses. But while the change is good for the state's air, industry insiders warn of the hardships it creates for thousands of truckers in California, who are faced with only a few choices if they want to keep working and have a truck that was built before 2010.

New Cal/OSHA First Aid Kit Standard Coming Soon

Cal/OSHA is in the process of updating its regulations on first aid kit requirements, an effort that's stirred up controversy over some of the proposed elements of the standard.

According to a report by the trade publication Cal-OSHA Reporter, one of the most controversial parts of the proposal is that a doctor or other licensed health care professional approve the first aid kit for use. Fortunately, there's an alternative.

As Health Care Costs Bite, Here's How You Can Help Your Workers

Recent studies have highlighted an alarming trend in American health care: More and more people are struggling with medical bills and many are delaying care due to high costs.

The most recent poll by Gallup found that 38% of those surveyed said they or a family member had delayed care in 2022 due to high costs. The new study illustrates the breadth of the problem, which likely stretches into the ranks of your own employees. What can you do about it?

After Storms, Watch Out for 'Storm Chaser' Scammers

After their property suffers storm damage, homeowners and small businesses need to be careful as dishonest contractors and fake charities swoop in.

In a scene that's becoming increasingly common after a catastrophe, unscrupulous "storm chasers" are targeting people whose homes and premises have been damaged after a calamity, be that a hurricane, snowstorm, tornado or a storm system such as those that ravaged the West Coast in early 2023.

Inventory of All Connected Assets Can Thwart Cyber Attacks

As businesses use more and more devices in their operations, their vulnerability to cyber attacks increases exponentially.

Some employees may have a work smartphone, a laptop for the road and a desktop unit for when they work in the office. And there may be other systems and assets that are connected to the company network and the internet. Every one of those items is a door into your network that cyber criminals can exploit.

It's Time to Post Your OSHA Form 300A

Employers with 10 or more employees must post their completed OSHA Form 300A by Feb. 1.

Here's what you need to know about posting it, and how long you have to keep it up.

Gear Up Your Financial Plan for 2023

As the new year gets underway amid fears of a looming recession and stock market gyrations, now is a good time to take steps to bolster your savings and financial plans.

Pundits expect continued volatility as the Fed weighs more interest rate hikes to tame inflation, which have been roiling the stock market. Inflation has ebbed, the housing market has cooled, but the economy keeps adding jobs at a robust pace. 

With all of this uncertainty, you may want to consider these steps to protect your wealth.

More Employers Offer Flexible Spending Accounts

As health insurance and treatment costs rise and recognizing the potential for tax savings and other benefits, more employers have started offering flexible savings accounts to their employees.

FSAs are also an important way to enable employees who are not enrolled in high-deductible health plans with attached health savings accounts to save money over the year for medical and related expenses.

Flood Insurance Can Save Your Firm from Calamity

As storms and hurricanes cause greater flood damage with each passing year, businesses that are not properly insured could be left paying for damage to their properties out of pocket.

Despite flooding events increasing, it's noteworthy that many companies located in or near flood zones do not carry commercial flood insurance, without which any damage their properties sustain won't be covered. So what's the solution?

Taking the hassle out of insurance agency marketing.

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