Customized Insurance Agency Newsletters, Content, and Marketing

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Insurance Newsletters templates

Easily communicate your message with minimum time and effort on your part with our Insurance Newsletters.

InsuranceNewsletters.com Helps Insurance Agencies and Brokerages Retain Clients, Attract New Customers. Services Include:

Customized Insurance Newsletters

A customized newsletter is well received by clients and warm prospects. It helps personalize your agency, most especially in the age of the internet when there is less personal interaction between the agency and the client. Your newsletter will provide them with useful advice and make them aware of changes and risks that are evolving which may affect them. Our newsletter tool lets you:

  • Submit a custom greeting or announcement
  • Choose from 4,000 articles
  • Modify content for your agency’s needs
  • Submit your own articles (editing available)
  • Submit your agency photos and logo
  • Keep your clients up to date on agency changes, new services.

Content, Social Media Management

If you are looking for content for your insurance agency’s or brokerage’s web page or social media pages, InsuranceNewsletters.com is here to help.

You can purchase a content subscription that allows you unlimited article downloads throughout the year to use on your company’s blog or communications with clients. Our articles are informative and designed to educate your clients, but without bogging them down with industry jargon.

InsuranceNewsletters can manage your social media and blog, posting timely new articles once or twice a week.

Marketing Mailers

Expertly-designed marketing mailers bring awareness to:

  • Multi-policy discounts
  • The need for an umbrella policy
  • Other lines offered by your agency
  • When a policy needs to be renewed or reviewed
  • Announcing a new team member or new services

Our professional marketing team will create ad copy designed to get maximum attention from the recipient and to initiate a call to your agency. We will work with you to ensure branding continuity by using your logo and any photos unique to your agency’s brand. We offer print and mail services for postcards and other marketing material.

Why Market to Existing Clients and Prospects?

Reaching out to your existing clients is absolutely the “best bang for the buck” when it comes to agency marketing. And it’s much easier to convert warm prospects who you’ve had contact with into clients and policies than it is to convert cold prospects. Our cost-effective services help you:

  • Cross sell to existing clients
  • Get quality referrals
  • Increase retention
  • Warm up prospects
  • Boost your website rankings
  • Get you noticed on social media

Insurance agencies need a newsletter that provides their clients with news they can use to better understand their insurance and the trends affecting their coverage.

Articles for any type of insurance agency:

  • Personal Lines
  • Commercial Lines
  • Employee Benefits
  • Personal Planning (life, health, long-term care insurance, Medicare, real estate, financial planning)

What articles cover:

  • Current trends affecting risk and insurance
  • Coverage of legal and regulatory changes
  • Loss control and prevention
  • Primers and how-to articles
  • Reminder articles on deadlines and impending changes
Insurance newsletters articles

Article & Content Library

Trends Pushing Auto Insurance Rates Higher

Auto insurance companies are struggling to keep up with the rising cost of collision insurance claims.

In 2019, the industry paid out $62.6 billion in losses for damage to personal vehicles and $5.4 billion for commercial vehicles. By 2023, those numbers had risen to $95.4 billion and $8.2 billion, respectively. Insurers have responded by hiking collision insurance premiums and becoming more selective about the drivers and businesses they will insure. Here's what's going on.

Specialty Drugs, Expensive Surgeries Driving Stop-Loss Insurance Costs

Companies that self-insure their group health benefits, or are in partial self-insured plans called level-funding, are likely to see higher stop-loss insurance renewal rates due to the rapidly increasing costs of specialty drugs and cancer surgery claims.

Executives of Cigna Corp., which provides medical stop-loss coverage to employers, warned of the coming wave of stop-loss rate increases during the company's Q4 2024 earnings call with analysts in late January. Here's what's going on.

Most Workers Uncomfortable with Cash-for-Coverage Plans

A recent survey found that the majority of employees prefer traditional employer-sponsored health insurance over receiving cash through an individual coverage health reimbursement arrangement, or ICHRA, to buy their own coverage on the Affordable Care Act marketplace.

The survey found that 80% of respondents would rather have their employer provide health insurance, while only 20% preferred receiving employer funds to purchase their own plan. The findings reflect the importance of educating workers about ICHRAs if an employer is planning to start offering these vehicles.

Employers Wrestling with Fiduciary Benefits Compliance Issues, Leave Laws

A new report has found that employers are increasingly wrestling with two challenges in their human resources departments: growing employee benefits fiduciary liability issues, and administrative difficulties in managing employee leaves.

Employers are facing lawsuits by employees who allege they mismanaged their health and wellness benefits, and recently enacted legislation has increased their fiduciary responsibilities, the report found. Additionally, firms are spending more time ensuring that employee leave requests comply with federal laws, their own state's laws and their company policies.

Review Your Life Insurance Needs for a New Baby

From maternity leave, parenting and maternity classes, to readying the new baby's room, expectant parents have a lot on their plate as they prepare for an addition to the family. The tasks you need to accomplish can be overwhelming, but you certainly don't want to forget to protect your child's future financial well-being.

One area you'll want to address is your life insurance to determine if your current coverage will still meet the needs of your soon-to-be-larger family. As you examine it, you'll want to pay particularly close attention to three areas, as set out in this item.

2025 Retirement Contribution Limits: What You Need to Know

The IRS has updated the contribution limits for various retirement accounts in 2025. This item provides a quick overview to help you plan your contributions or withdrawals. Just remember: It's always a good idea to consult with your tax advisor or financial professional before making changes to your retirement strategy.

You can also contact us about the pending changes and what it all means for your retirement planning. Here's what's happening this year for individual retirement accounts, SIMPLE IRAs and workplace retirement plans.

Are You Eating Enough Nutrients on GLP-1 Medication?

If you're using a popular GLP-1 medication like Ozempic, Zepbound or Wegovy for weight loss, it's important to be mindful of your nutrition since you are probably eating significantly less than you used to. A recent review found that total caloric intake was reduced by 16%-39% in patients taking a GLP-1.

These medications help you feel full faster, resulting in you eating less, which can lead to significant weight loss. However, they also come with a downside: a reduced appetite may mean you aren't getting enough of the essential nutrients your body needs to stay healthy.

Claims Denials Highlight Importance of Listing a Trust on Insurance Policy

There have been reports of victims of the L.A. wildfires having their homeowner's insurance claims denied by their insurer if the home is owned by a trust, but the trust is not properly listed in the insurance policy.

This is happening to individuals who have owned their homes for years and at some point created a living trust and put all of their assets, including their home, into it. In other instances, "trust-fund babies" are living in homes owned by trusts created by their parents or grandparents. They may have purchased home insurance but, if they failed to list the trust as a named insured on their policy, they too can face claims denials.

Here's what's going on and what you can do if your home is owned by a trust.

New Standard Set for 'Bump Caps' to Protect Against Head Injuries

The American National Standards Institute announced on Jan. 15 its new standard for industrial bump caps, which are headgear built around a padded, impact-resistant plastic shell, providing protection for contact or bumps against stationary objects in certain workplaces.

The new ANSI/ISEA 100-2024 Industrial Bump Cap Standard is likely to prompt more employers to purchase them in order to protect workers against such impact injuries.

How the L.A. Fires May Affect Your Commercial Property Insurance

The fires that have ravaged large swaths of homes and businesses in Los Angeles are likely to significantly alter the California commercial property insurance market. Policyholders may need to brace themselves for surging premiums, policy non-renewals and uncertainty.

 

Here's a look at the factors at play, the effects on your coverage and what may come next.

Are Injuries on Commute or in Parking Lot Covered?

When employees are injured on the job, they are eligible for workers' compensation benefits, but not if the accident occurs on their commute to or from work — in most cases, at least.

But how about if an employee is injured in your parking lot, or while running an errand for you after work? There are two rules that govern at which point a worker is eligible for benefits if they sustain an injury. This item explains.

Injury and Illness Prevention Plans Save You Money, Period!

Employees are your most valuable assets, but many businesses overlook the importance of having a workplace safety program in place to protect them. 

If you want to reduce the costs and risks associated with workplace injuries and illnesses, you need to address safety and health right along with production. The best way to start is with an injury and illness prevention plan. Here's how to get started.

Taking the hassle out of insurance agency marketing.

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