Five reasons to blog and why you need good content (Part 2)

Why blog? There are plenty of reasons but one of the most important is that it converts traffic to your site into leads.

You can do this by including a call to action on every blog post. If it’s an article about the uptick in sexual harassment lawsuits, you can include a call to action about employment practices liability insurance. The best thing to do is offer something free to the reader: A free trial to your insurance agency newsletter, a free webinar, free fact sheets with tips.

But again the blogs require good content and has you covered. For as low as $22 a month you can have access to our award-winning insurance content. And we have you covered whatever kind of brokerage you are:

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  • Personal planning, life, health, seniors

We can even help manage your blog if you don’t want to be bothered posting content yourself.