Why blog? There are plenty of reasons but one of the most important is that it converts traffic to your site into leads.
You can do this by including a call to action on every blog post. If it’s an article about the uptick in sexual harassment lawsuits, you can include a call to action about employment practices liability insurance. The best thing to do is offer something free to the reader: A free trial to your insurance agency newsletter, a free webinar, free fact sheets with tips.
But again the blogs require good content and Insurancenewsletters.com has you covered. For as low as $22 a month you can have access to our award-winning insurance content. And we have you covered whatever kind of brokerage you are:
- Commercial property/casualty
- Personal property/casualty
- Employee Benefits
- Personal planning, life, health, seniors
We can even help manage your blog if you don’t want to be bothered posting content yourself.